Saturday, November 7, 2009

Motorola Droid

Motorola Inc's new Droid phone will be the first to use navigation software from Google Inc, in a direct challenge to GPS device makers Garmin and TomTom.The Droid will go on sale on November 6 at Verizon Wireless, the largest US mobile service provider, which said it will promote the phone with its biggest marketing campaign ever. It will cost $199 for customers who commit to a two-year service contract, Verizon Wireless said.Shares of TomTom fell 19 percent, extending their losses after the Dutch navigation device maker said that economic weakness was making holiday sales tough to predict. Garmin shares fell 12 percent.The Droid, which includes a computer-like keyboard and a new version of Google's software, Android 2.0, will also compete against Apple Inc's iPhone which is available on AT&T Inc's network in the United States.Verizon Wireless Chief Marketing Officer John Stratton said he believed the Droid would hold its own against the iPhone, even as he conceded that Apple had revolutionised the smartphone industry."We have to demystify the notion that (iPhone's) untouchable," Stratton told reporters at the launch event in New York. "This product can stand up and compete."Google said Android 2.0 would include a Google Maps Navigation product with real-time, turn-by-turn walking or driving directions.

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